CSS Modules in React

In keeping with the rest of React, how you style it is extremely flexible. There are many many varied solutions out there. Some focus on inline styles, some on JS generated styles, and some on keeping styles and JS separate. Most of which tend to resort to implementations that focus on CSS-in-JS (creating JS objects …

A guide to Auditing Google AdWords

When we begin auditing a search campaign in Google AdWords we start by looking at settings, keywords and landing pages.    Settings refers to everything from bid strategy, location targeting, device targeting, language settings and more.  Keywords refers to the words and terms the campaign associates with in order to appear in relevant searches. There are a few reasons …

How we helped SundayAfternoons.com increase conversions by 51%. A case study.

Background SundayAfternoons.com is a purveyor of quality outdoor gear, specializing in sun protection and sun hats. Founded in 1992, they created their first breakthrough product shortly after and have been providing the world with hats ever since. The Problem When Sunday Afternoons came to us, they were using a Magento installation to run their e-commerce …